Data and analytics
Turn tracking into a usable decision system.
We define the questions, verify the source data and build reporting that explains performance across analytics, advertising and commerce systems.
Analysis projects start at $2,500. BI implementations start at $7,500. Every project is quoted individually.
Services
Start with the decision, then choose the output.
A report is useful when the definitions, sources and limitations are explicit.
Measurement strategy
Define business questions, KPIs, source ownership and the event or data model required to answer them.
GA4 analysis
A focused investigation of funnels, acquisition, product or campaign performance, with findings and next actions.
Cross-platform report
Reconcile analytics, ad-platform and commerce views, explain the differences and create a decision-ready narrative.
BI reporting
Design and implement a durable reporting layer that joins the agreed sources and preserves clear metric definitions.
Before the dashboard
Reporting cannot repair unreliable inputs.
If the source data is incomplete, duplicated or inconsistent, we will identify that before presenting precise-looking charts.
When needed, the project begins with a targeted tracking audit. We then document metric definitions, known gaps and the source of truth for each decision.
- Clear KPI definitions
- Source and transformation ownership
- Known limitations stated in the output
- Recommendations connected to evidence
Start with context
Bring us a business question, not a dashboard brief.
Tell us which decision is hard today and which systems hold the relevant data. We will recommend the smallest useful analysis or reporting scope.